Empowering teams and organisations to think clearly and perform at their best, especially in times of stress.

Empowering teams and organisations to think clearly to perform at their best, especially in times of stress.

One cue, one drill, one calm decision at a time.

“People don’t rise to the occasion – they fall to the level of their training.”

  • Award Winning Performance Psychology Specialist

  • Global Corporate Client Base across Multiple Industries

  • 98% Engagement Scores from thousands of Frontline Staff

  • 200,000+ social media subscribers, plus over 18 million views of his videos

  • Works with Elite Level Boxing and UFC Combat Sport Stars

Empowering teams and organisations to think clearly and perform at their best, especially in times of stress.

Empowering teams and organisations to think clearly to perform at their best, especially in times of stress.

One cue, one drill, one calm decision at a time.

“People don’t rise to the occasion – they fall to the level of their training.”

  • Award Winning Performance Psychology Specialist

  • Global Corporate Client Base across Multiple Industries

  • 98% Engagement Scores from thousands of Frontline Staff

  • 300,000+ social media subscribers, plus over 18 million views of his videos

  • Works with Elite Level Boxing and UFC Combat Sport Stars

Trusted by Leading Organisations

Behaviour Under Pressure That Holds

As a former RAF aircrew member, Bruce knows what it means to perform under real pressure. His work turns high-stakes moments into practiced responses – one cue, one drill, one calm decision at a time.

He’s the founder of Huddle Culture, with over 200,000 YouTube subscribers and 18 million views. He also works directly with professional fighters and UFC athletes, helping them apply mental performance drills to stay composed in competition – the same techniques he teaches executives to use in high-stakes boardrooms.

It’s proof that behaviour under pressure can be trained, rehearsed, and made reliable.

  • Former RAF Aircrew – Performance Under Real Pressure

  • Founder, Huddle Culture (200k+ subscribers, 18M views)

  • Excellent engagement from Fortune 500 Executives to labourers digging holes!

200k+

YouTube Subscribers

18M+

Video Views

RAF

Served In Iraq, Afghanistan and Sierre Leone

UFC

Athlete Coaching

A Few Keynote Topics

Practical psychology and performance frameworks delivered through the Think → Feel → Act method.

Handle the Moment

Simple resets and tiny drills that turn pressure into reliable action. This keynote teaches leaders to stay composed, make clear decisions, and follow through – even when the room tightens and the stakes are high. Based on the Think → Feel → Act framework.

Key Outcomes:
  • Composure drills for high-pressure moments
  • Decision-making protocols under stress

  • Performance routines that hold

Session Outline:
• Think → Feel → Act under pressure
• 90-second composure drills
• Cues that trigger calm decisions
• Follow-through rituals

Read the Room

Notice what’s unsaid and send signals that change outcomes. This keynote equips leaders to read cues, build presence, and de-escalate tension before it spreads. Learn the nonverbal fluency that makes trust visible and conflict manageable.

Key Outcomes:
  • Spot tension and trust signals early
  • De-escalate conflict with presence
  • Build rapport through nonverbal cues

Session Outline:
• Signal of the Week framework
• Trust cues vs warning signs
• Presence under scrutiny
• De-escalation tactics that work

Better Conversations

Cleaner briefings, real feedback, fewer “performative” meetings. This keynote teaches leaders how to run tough 1:1s, navigate conflict constructively, and ask questions that surface truth. Your team will learn the communication patterns that make work move faster.

Key Outcomes:
  • Run difficult conversations confidently
  • Replace performance meetings with real work

  • Ask questions that uncover blockers

Session Outline:
• Role-Play Remix (bad → better)
• The 5 trust accelerators
• Feedback rituals that work
• Accountability architecture

Measurable Outcomes

Real results from organisations that prioritise safety, performance, and culture.

Huge reduction

in stress ​levels, lower absenteeism and enhanced staff retention ​

Better safety

performance driving ​operational excellence​

Creating a 'true' ​

one team approach through contractor engagement​

Reduced insurance ​Premiums

higher quality standards and increased cost efficiencies​

Our training enhances 

all ​areas of ​the business​

Every keynote includes a tailored pre-brief and post-event action guide to ensure lasting impact.

Book a chat to discover what Bruce could do for your team.

The Durham Framework

A simple, actionable model for high-performance teams

THINK Clearly

Diagnose what’s really blocking progress. Surface hidden assumptions. Align on what matters.

FEEL Together

Build rituals that drive execution. Create accountability.
Deliver work that matters.

ACT Precisely

Cut ambiguity. Deliver messages with clarity. Create ownership through specific language.

What Leaders Say

Real feedback from real events

Easy to roll out, keeps the teams on the tools and makes everyone better. To use Bruce’s words – what’s not to love! Siemens – Operations Director What really helped was how little time this takes to roll out and how many people get it, simply as we can all see ourselves in the material! Siemens Gamesa – Operations Director His passion for positive, proactive human interaction is obvious. Bruce helps people interact better, understand each other with greater clarity, and comprehend and react to feelings in ways that will reduce unsafe behaviour. National Oilwell Varco - HSE Global Director The safety training that Bruce and the team have delivered has, without doubt, helped us improve our safety culture right across the business. They get our guys, and our guys get them. And that right there, is something to be grateful for. Balfour Beatty Utility Solutions - Operations Director Fun, energetic, engaging, challenging, but always done with a smile. In the 20 years I have been involved in safety, I have never come across a company who can create engagement like Bruce and the team, especially with frontline staff. Rio Tinto - UK HSE Director Safety can always be an evocative area. I found with Bruce’s leadership and unique energy, there is not that many people who can resist for that long. Even the people who can usually kick back find themselves getting involved and that is a testament to Bruce and the teams approach to engagement. Amec - Operations Director Bruce has been a blast over the past 3 days. I can vouch for everyone, by the feedback I have received saying how engaged they were during your presentation in today’s workshops! EDF Energy - HR Director Bruce is clearly an expert in the field of human behavioural science and is able to make a connection with the audience from the first minute with his unique, humorous and energetic style of presenting. JDR Cables - Operations Director I have seen Bruce Durham present many times, but never have I seen and felt his energy like we did in that room yesterday. Having had us in stitches, fear of embarrassment and tears - it was a rollercoaster ride! Thank you for caring as much about this event as we did! . Willmott Dixon - Groups Safety Director

Event Formats

Flexible options designed for your audience and objectives

Keynote

45–60 minutes

  • Tailored pre-brief call

  • Customised content

  • Post-event action guide

  • Slides & resources

Ideal for:
50–500 attendees

Keynote + Q&A

75–90 minutes

  • Everything in Keynote

  • Live Q&A session

  • Real-time audience questions

  • Deeper engagement

Ideal for:
30–300 attendees

Keynote + Workshop

Half-day (3–4 hours)

  • Everything in Keynote + Q&A
  • Interactive workshop session
  • Team exercises & breakouts
  • Implementation roadmap

Ideal for:
20–100 attendees

See Bruce in Action

A quick look at how we turn pressure into performance.

Watch 90 Second Reel

Media Resources

Featured In

Common Questions

Fees depend on event format, location, and customization needs. Keynotes start at competitive rates for corporate events. Virtual delivery options are available at different pricing. Contact us for a tailored quote based on your specific requirements and budget.

Every keynote includes a pre-brief call to understand your audience, challenges, and objectives. Bruce tailors examples, case studies, and frameworks to your industry and specific context. The goal is maximum relevance – not a one-size-fits-all presentation.

For in-person events, reasonable travel expenses (flights, accommodation, ground transport) are additional to speaking fees. Bruce travels globally and handles logistics professionally. Virtual delivery eliminates travel requirements entirely.

For in-person: standard AV (projector/screen, lapel mic, clicker). For virtual: Zoom, Teams, or similar platform with screen share and video. Detailed tech riders are provided upon booking. Bruce’s team is experienced and low-maintenance.

Bruce delivers polished, professional keynotes without needing a rehearsal. That said, if your event has unique staging, timing, or integration needs, a brief tech check or walk-through can be arranged in advance.

All attendees receive a post-event action guide with key frameworks, exercises, and next steps. Slide decks and additional resources are shared digitally. For workshops, teams leave with implementation roadmaps tailored to their context.

Book Bruce for Your Event

Book Bruce for Your Event

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